In March 2024, the Interlakokraska 2024 was held in Moscow, where Violetech showcased its high-performance organic pigments. These included environmentally friendly PCB-free PV23, PV37 and PV32. The event gathered global industry partners to discuss cooperation and innovation. The exhibition attracted numerous international clients, and Violetech gained a deeper understanding of the needs of Russian market, laying a foundation for future collaborations.